Paid Search Advertising
A paid advertising strategy allows you to immediately connect with people who are searching for your products or services. We can help you target your customers using an integrated approach with paid search and SEO together.
Paid Search or Pay Per Click can help generate leads short term
If you need to leads right away, paid search advertising can put you at the top of Google search results so that you can see a return faster.
Leverage data to drive results
Optimize your campaign on the fly using data to focus dollars in areas that are driving more clicks and conversions. Paid search metrics are actionable, providing direction to assist with your search engine optimization (SEO) efforts.
You don’t pay if they don’t click
If your ad captures thousands of views, you only pay if you actually get the clicks. This means that some people are probably seeing your company name and messaging, giving you exposure, and future recognition. But you only pay if the user actually visits your page.
Did You Know?
Because it can be difficult to get rankings quickly through natural SEO, choosing to participate in paid search advertising can be a great way to kick start your lead generation efforts. Here’s why:
Google reports that search ads can boost brand awareness by as much as 80%
On average, 41% of clicks go to the top 3 paid ads on the search results page
PPC ads are one of the top three generators of on-page conversions
Paid search visitors are 50% more likely to make a purchase than organic visitors